As a real estate agent, you’ll sometimes have to communicate with buyers, sellers, and investors. This can be frustrating and time-consuming. But email templates can help save you time by automating repetitive tasks such as responding to clients’ emails or sending reminders for property tours.
An Upset Client Email Template
There are several reasons why the client may be angry, such as receiving a counteroffer on the house they wanted or their home not selling as fast as they would love. Acknowledging the issue and explaining the logic of their problem can help to calm them down. You should also let them know that you will work hard to fix the situation.
I’m sorry to hear that you’re not happy with the seller’s counteroffer.
I know that it can be really frustrating to feel like you’re not getting the deal that you want.
It’s important to remember that we knew going into this that it was a seller’s market.
This house was highly desirable and in a great school district, so we were always going to be up against some competition.
However, I want to reassure you that I’m on your side. I’m here to help you in any way that I can.
So, if you’re comfortable with it, I can return to the seller with a new offer. Or, if you would prefer, we can move on to the next home and focus on that specific neighborhood.
An Honest Mistake Email Template
There’s no way around it, everyone makes mistakes. The best thing you can do is own up to your mistake, make amends, and learn from what went wrong.
Here’s what to say:
I’m sorry to say that I totally forgot to send out the email about the open house. [Apologize]
I’m really sorry for what happened and I want to make it right. I’m going to make it my top priority for next weekend. We’ll open the house first thing on Saturday morning and I’ll be there all day. [Show urgent, immediate solution]
Let’s sell this house! [End on a positive note]
You can find some templates here
The Setting Up Meetings Email Template
You probably spend most of your day setting up meetings and calls.
Here’s what to say:
Hi *|First Name|*,
Thank you for your interest in listing your home! I would love to meet with you to discuss your home and your goals. Would you be available to meet this Friday at 1pm at Starbucks?
The Open House Invite Email Template
If you want your open houses to be successful, you need to get people to attend them. This means making sure your open houses are well-advertised and that potential buyers know when and where they are.
Hi *|FIRST NAME|*,
We have an amazing open house this Saturday from 1pm-4pm for 4404 Pine View Lane. [Give info]
Open floor plan
A+ school district
5 bedrooms / 3 bathrooms
[Showcase key features]
We would love to see you there- please let me know if you can make it!
The Cold Investor Email Template
It’s important to start a new relationship on a strong note, and cold emails can help you do that by showcasing your value.
Hello *|FIRST NAME|*,
If you don’t mind a cold email, I wanted to let you know that I saw 5432 Judah St go up for sale! I did a comparison with five other similar properties and I think there are better deals out there. [Show initiative]
I’d be happy to go over my findings with you this Friday at Starbucks at 1? [Offer to help]
Download Email Templates by cloudHQ
With free email templates, you can send personalized messages without spending tons of time and energy, making sure you’re responding as quickly as possible to clients. Email templates also help you craft messages on the go, look professional with consistent emails from your team, and ultimately generate more business.
Looking for specific real estate email templates? You can customize real estate templates with our feature-rich email templates editor in Email Templates by cloudHQ. With a drag-and-drop editor, a free library of pre-designed email templates, and the ability to send emails from your mobile phone, Email Templates by cloudHQ is the perfect tool for real estate agents.